Before launching my own agency in 2004, I built my career as a Designer and Creative Director, working on projects for global brands such as Unilever, Barclays, and Adidas. My roots began in publishing, where I worked across B2C and B2B titles as well as national newspapers including The Telegraph, Daily Mail, and The Mirror.
I mentor small business owners, have sat on industry judging panels and write regularly on identity, strategy and design. I’m one of around 40 people globally certified as a LEVEL C Brand Specialist, Brand Strategist and Brand Architect.


















